Beauty Branding: Exclusive Roundtable Footage from BBR11’s Thought Leaders

For those of you who missed our Beauty Biz Roundtable 11 event last month, or didn’t get a chance to sit with certain Thought Leaders, you’re in luck!

We have exclusive roundtable clips from BBR11 including Alli Webb (Founder of Drybar)’s Keynote Speech “Drybar: How it All Started and How We Grow it One Client at a Time.”

Learn expert tips from major Beauty Industry leaders like:

• Yohini Appa – Chief Scientific Officer, Yohini Appa & Associates
  “How to Create and Substantiate Powerful Claims that Help You Win in Market”

• Conor Begley– Co-Founder, People, Tribe Dynamics
  “Connecting Dots Between Digital Marketing, Earned Media and Offline Revenue”

• Natalie Byrne – Director of Global Impact, Dermalogica
  “Integrating Social Impact Programs to Elevate Marketing Strategies and Empower Women You Serve”

• Carey Grange – Consulting on Beauty Brands Strategy & Campaign Development, Guthy | Renker
  “Building Direct to Consumer Engagement: Navigating New Media to Drive Customer Growth”

• Chris Kolodziejski – CEO, Chella Brow Bar
  “Capitalizing on the Brow Trend – 28% Growth in 2013 vs. 3% for Prestige Beauty”

• Tim Rush – VP, Global Communications and Fashion Relations, Bumble and bumble, Smashbox and Darphin Paris
  “PR, Social Media and Telling the Story of Brand Culture to Your Audiences”

• Alli Webb – Founder, Drybar
  “Drybar: How it All Started and How We Grow it One Client at a Time”

• Shaun Westfall – Managing Director, Piper Jaffray & Co.
  “Understanding the Business Model and Brand Attributes that Appeal to Investors and Strategic Buyers”

• Christina Zilber – Founder & Creative Director, Jouer Cosmetics
  “The Importance of Authenticity and How it Ties into Brand Objectives, Messaging and Product Content”

Click here to view all BBR11 Videos

Click here for BBR11 event details

About Beauty Biz Roundtable (BBR) Series

Hosted by Mazur Group, the Beauty Biz Roundtables (BBR) SERIES brings together 100 Mid to Senior Level Beauty Executives in a roundtable format that fosters networking and idea sharing. This is NOT a lecture or panel discussion. The BBR series is your opportunity to sit down in small group settings with industry peers and executives. Starting with a cocktail hour for open networking followed by a Keynote Address, guests interacted directly with Thought Leaders and other attendees in 3 rounds of roundtable discussions.