Beauty Industry West’s 2014 Legend of Beauty Award goes to…John Paul DeJoria of Paul Mitchell Hair Care

Thanks to everyone who attended Beauty Industry West (BIW)’s 2014 Legend of Beauty Award luncheon on January 21st.

BIW hosted yet another wonderful luncheon event, and we were so honored to be one of the event sponsors.

John Paul DeJoria (Co-Founder of Paul Mitchell Hair Care) accepting the BIW 2014 Legend of Beauty Award from Lynn Ludlam (Former President of BIW).

Every other year, Beauty Industry West’s Board of Directors selects a recipient for the Legend of Beauty Award based upon the criteria of an innovator whose thinking, commitment and practices have changed the direction of our industry in significant ways, and one who has contributed to the advancement of the beauty industry as a whole.

This year John Paul DeJoria was selected, and he will share his experience in co-founding John Paul Mitchell Systems, the initial challenges, as well as his environmental commitment and distribution choices that have distinguished him as a true leader in the professional beauty industry. In 2007 he signed a legally binding document dictating that none of the family members or generations to come are to sell part of or the entire John Paul Mitchell Systems Company for 360 years, ensuring that the products will always remain professional and will stay where they started, with the Mitchell and DeJoria families.

A longtime activist for sustainable business practices and corporate responsibility, John Paul’s Keynote Address focused on the importance of maintaining these practices to make the world a more “beautiful” place.

The Mazur Group team (l to r): Romina Aquino, Lola Russek, Frances Mazur, Jenn Harrison, and Melanie Weinstein.

All BIW event attendees received a Mazur Group Beauty Emergency Kit,  containing emergency essentials like Lint sheets, Band-Aids, Advil, Dental Floss picks, Stain remover pen, and a Lip balm. We hope everyone enjoyed them!

Everyone received a Mazur Group Beauty Emergency Kit!

Click here to view more event photos

About Beauty Industry West (BIW)

Established in 1990 by a group of West Coast based industry leaders, including Robert & Suzanne Grayson and Lynn Ludlam, Beauty Industry West presents the latest trends in personal care and beauty and provides a platform for networking with peers, clients and suppliers.

BIW educates and provides resources for companies and entrepreneurs who want to develop their own personal care and beauty brand. From raw ingredients to product development, packaging and design to contract manufacturing, marketing and sales, we help you get your product developed, manufactured and distributed. Click here to learn more about BIW