With over 18 years experience in domestic and international marketing with key positions in Fortune 500 companies, Beauty Industry veteran and Founder and President of The Brand Initiative, Cynthia Beesemyer, has a LOT to say. Here’s an exclusive interview with one of our favorite beautypreneurs! Click here for more information about Cynthia and The Brand Intiative […]
Tag Archives | beauty executive
With so many great entrepreneurs in Beauty, we’re hoping some folks can take advantage of this opportunity to pitch to potential investors (“Shark-Tank” style) at Cosmoprof in Las Vegas! The PBA and Cosmoprof have just announced the return of Beauty Pitch 2016! This one-of-a-kind beauty competition, held on Saturday, July 23rd, 2016, provides companies the chance to […]
With fickle consumers in a highly saturated market, the beauty industry is constantly on a search for the next BIG THING. What will be the next big beauty product to hit stores and be plastered all over social media? This is where trend forecasting comes into play. Trend forecasters not only predict innovative trends, they […]
What does the future of beauty look like? This was the main theme of Beauty Biz Roundtable 13, with topics ranging from Digital Marketing, Customer Co-Creation, to Natural Beauty. Presented by Mazur Group, BBR13 successfully brought together 125 top executives, and Thought leaders at the leading edge of the beauty industry for an evening of […]
“What does it mean to be “Prestige” Consumer-Centric?” JuE Wong, the CEO of StriVectin Operating Company, offered incredible insights in her BBR12 Keynote address. Prior to joining StriVectin, Ms. Wong was CEO of Astral Health & Beauty where she achieved meaningful growth through product innovations and expansion of global distribution under her leadership. Prior to […]
Hope to see all of you at COSMOPROF in Vegas next week! What better way to connect major beauty brands with talent, than at one of the largest beauty industry gatherings in the world? Click here to see how you can save $2,500 and how we can help!
Jenna Habayeb has been in marketing for over ten years and has spent a majority of her career on the agency side leading key marketing initiatives for brands like bareMinerals, bebe, TABASCO, Burger King, Tween Brands, BP and more. She specializes in the strategic development and implementation of fully integrated campaigns and truly believes in […]
“It’s your potential consumer’s proof point that they’re looking for, and one they are increasingly demanding,” said Denise Herich in a recent GCI article. Never has market research been more essential to the core of a business than the beauty industry. Comprehensive beauty market research can deliver insights into what is selling, where, why, and at what […]
What is the difference between luck and chance? What does it have to do with having a successful business? That’s what beauty industry veteran, Robin Coe-Hutshing, discussed during her BBR12 roundtable. Robin Coe-Hutshing operates the consulting firm STUDIO, as Creative Brand Strategist. An industry veteran with cutting edge sensibilities, she offers a branding and product development […]
What’s better than one Keynote Speaker…how about two? Beauty Biz Roundtable 12 attendees were in for a special night with 2 Keynote Speakers! Presented by Mazur Group, BBR12, successfully brought together 125 top executives, and Thought leaders at the leading edge of the beauty industry for an evening of education, discussion and inspiration. Our BBR12 lineup […]
Mazur Group partners with and provides support to a number of Beauty, Lifestyle, Wellness, and Aesthetic companies.
By co-hosting and promoting events here
in Southern California, we hope to help build a richer more involved community.
We also host the Beauty Biz Roundtables,
a series of beauty industry networking
events featuring roundtable discussions with executives from major beauty brands in LA.